 |
|
|
ArticlesEnjoySAPWith the EnjoySAP initiative, SAP is redefining the state-of-the-art in usability and design. Using the EnjoySAP initiative as an example, this paper describes how user-orientation was integrated into the software development process. BrandingDesignGreat design transcends needs, wants and dreams – it harnesses vision. Today, even as the Internet has opened exciting opportunities to bring grand design to the digital domain, most software design doesn't cut it. SAP is an innovative and cultural brand which makes work and digital experiences both rewarding and enjoyable. Here is where the future of design lies. |
Previous Editions: Edition 0 "Philosophy Edition" (published April 2000) • See the Disclaimer Below
"Continuous Improvement!"That's SAP's rallying cry. The courage to evolve to meet our customers' changing needs is the ideal that drives our company forward.
Disclaimer: Please note that this edition was written in 2000. Therefore, statements in the articles, particularly those regarding SAP's products, product strategy, branding strategy, and organizational structure, are no longer valid.
|
ArticlesUser ExperienceFounded in 1992 by Alan Cooper, the world's foremost interaction design expert and the "father of Visual Basic," Cooper Interaction Design is dedicated to designing digital products, services, and appliances that bring power and pleasure to the people who use them. During an ongoing partnership with SAP, Cooper has applied its Goal-Directed® design methodology – which puts customers' goals first – to several SAP Web and desktop products and services. Contextual Design is a state-of-the-art approach to designing products directly from an understanding of how the customer works. Since 1998 and the beginning of the ENJOY effort, many SAP product teams, marketers, user interface designers and usability professionals have gone to the field to understand how their customers work before starting to specify and code products. The results can be seen in products such as the travel planning and accounting applications. |
In
these pages, we share the philosophy behind our software development and
the initiative that has shaped the way we do business. As the Internet
redefines software users' expectations in terms of ease of use and clarity,
SAP is making significant strides to provide users with a highly usable
and enjoyable software experience. Today, our software is easier to learn,
more intuitive to use and quicker to adapt to users' ways of working,
thus empowering users to reach new heights of productivity and satisfaction.